2021 Agenda
Check Back To Keep Up To Date, More Exciting Announcements To Come
Press Briefing: Release of the 2021 LDC U.S. Latino GDP Report
The much-anticipated 2021 Latino Donor Collaborative U.S. Latino GDP Report will be released, with national media paying close attention to learn if U.S. Latino GDP growth is continuing, and where U.S. Latino economic output now rates compared to that of the world’s major countries. We are all eager to learn how the U.S. Latino GDP rate of growth compares to our country’s total GDP growth, as well as that of all other major economies in the world, and its impact on the New Mainstream Economy. The LDC 2021 U.S. Latino GDP Report is sponsored by Wells Fargo.
Speakers:
Ana Valdez, Executive President, Latino Donor Collaborative
Matthew Fienup, Chief Economist, Center for Economic Research & Forecasting
David Hayes Bautista, Chief Demographer, Center for the Study of Latino Health and Culture
Sol Trujillo, Co-Founder L’ATTITUDE
Leading The Way
This is an uplifting, fast-paced, fact-based video introduction of L’ATTITUDE 2021, creating a visual collage of how U.S. Latinos are leading the way in the New Mainstream Economy. Prepare to see yourself in the spotlight of our country’s economic future.
NBC News Anchor, Stephanie Ruhle Brings Her L’ATTITUDE as She Helps Kick off the Event with the Founding Partners
What better way to get the inside story on L’ATTITUDE than to have NBC News Senior Business Correspondent, Stephanie Ruhle, explore the driving thoughts behind the L’ATTITUDE 2021 agenda! Stephanie will also help welcome the newest L’ATTITUDE partner, Oscar Munoz of United Airlines. You’ll learn how the partners view L’ATTITUDE in leading the national discussion of the New Mainstream Economy. The partners will also welcome to the stage Brian Moynihan, Chairman of the Board and CEO of our presenting sponsor, Bank of America, with a special thank you, and his comments about Bank Of America’s sponsorship of L’ATTITUDE 2021.
Speakers:
Sol Trujillo, Co-Founder L’ATTITUDE
Gary Acosta, Co-Founder and CEO, NAHREP
Emilio Estefan, Partner L’ATTITUDE
Oscar Munoz, Partner, L’ATTITUDE
Brian Moynihan, Chairman of the Board and CEO of Bank of America
Moderator:
Stephanie Ruhle, NBC News Senior Business Correspondent, Anchor, and Stephanie Ruhle Reports on MSNBD
U.S. Latino GDP: The Metric for all Americans
This insightful discussion will reveal how our growth as a country should not be measured simply by the growth of the stock market, but by the most explanatory metric, our gross domestic product (GDP), and why GDP is the only true measure of how our economy is working for every American, not just the fortunate few. The participants will then create the context for understanding the full significance of the U.S. Latino contribution to the New Mainstream Economy and the total GDP growth of our country.
Speakers:
Ana Valdez, Executive President, Latino Donor Collaborative
Matthew Fienup, Chief Economist, Center for Economic Research & Forecasting
David Hayes Bautista, Chief Demographer, Center for the Study of Latino Health and Culture
Sol Trujillo, Co-Founder L’ATTITUDE
Moderator: Stephanie Ruhle, NBC News Senior Business Correspondent
Fireside Chat with Brian Moynihan, Chairman of the Board and CEO, Bank of America
Sol Trujillo sits down with Brian Moynihan, Chairman and CEO of Bank of America, to find out how Bank of America is working to improve the financial lives of individuals, families and businesses across the country, including programs and services specifically designed for the growing number of Latinos. In this personal conversation, you’ll learn about the values and motivations that drive Bank of America’s focus on Responsible Growth, and how the company plans to continue delivering for its clients, communities and employees for years to come.
Speakers:
Brian Moynihan, Chairman of the Board and CEO of Bank of America
Sol Trujillo, Co-Founder L’ATTITUDE
A Conversation with Gloria Estefan and Emilio Estefan
NBC News Anchor, Stephanie Ruhle conducts an up close and personal interview about their legendary careers and all they are working on today in television, film, and music.
Fireside Chat with Bob Chapek, CEO of The Walt Disney Company
This is truly a rare opportunity for you to hear directly from the CEO of one of America’s most loved brands about what’s happening behind the scenes at Disney that will create excitement across the entire New Mainstream Economy. Sol Trujillo and Mr. Chapek will talk candidly about the entertainment world, the U.S. Latino presence in that world, and why, in this New Mainstream Economy, they will lead the way forward because of their growth, their youth, and their leadership in the consumption of digital entertainment across all media. Plus, we’ll have a few treats along the way!
Speakers:
Bob Chapek, CEO, The Walt Disney Company
Sol Trujillo, Co-Founder L’ATTITUDE
Morgan Stanley Partner Workshop
2020-2030, another lost decade or an opportunity for Latin America?
COVID-19 has been seen by many experts as the catalyst that has thrown Latin America into another “lost decade” of economic and development progress. During this presentation, Fernando will explore the parallels between the crisis that hit region in the 80’s and the current economic challenges it finds itself in as a result of the pandemic. He will also touch on the most relevant macro and micro economic developments during the last 40 years and how to best navigate the times ahead.
Speaker:
Fernando Grisales – Senior Fund Manager for Schroder’s Emerging Markets Debt Platform
Meeting Room:Old Town A/B
Match-Up Showcase: 1 of 4
Led by L’ATTITUDE Ventures (LAT VC), Match-up is an annual showcase hosted at L’ATTITUDE where early-stage US Latina/o entrepreneurs are matched with sizable capital from long-term investors, including investments by LAT VC ranging from $250,000 to over $1,500,000. Select showcases will also compete on the L’ATTITUDE main stage on Friday afternoon for the title of “Latino Entrepreneur of the Year.”
Speakers:
Kayla Castañeda, Agua Bonita
Javier Avalos, Co-Founder and CEO, Caplight
Carlos Escutia, GroWrk
Adrian Ortiz, Co-Founder and CTO, Flow
Brendan Marshall, Co-Founder and CEO, Flow
Liyani Rodriguez, Raddle
Sergio Rodriguez, ToDoolie
Meeting Room: La Jolla
Bank of America
A Business Advantage for Entrepreneurs- Small Business Banking
Bank of America is focused on delivering resources and information to help small business clients navigate what’s happening now and prepare for what’s next. We provide industry-leading advice, connections, tools and solutions for small business owners, along with dedicated support to address their unique needs to bank how, where and when they want. Our small business specialists offer banking, credit and cash management solutions, providing entrepreneurs with a business advantage. Bank of America Hispanic business owner report will be available mid-September, we plan to incorporate it in our workshop.
Location: Gaslamp
Target: Leading the Way in the New Mainstream Economy
Target has been on fire in the last few years with a very integrated and focused strategy leveraging the New Mainstream Economy. In this exclusive conversation, we will hear from lead independent director, Monica Lozano, how a focus on its New Mainstream growth customers is creating tremendous value.
Speakers:
Monica Lozano, Board Director, Target
Sol Trujillo, Co-Founder L’ATTITUDE
LCDA Board Report: Where are the U.S. Latina(o)s on Corporate Boards?
In the last decade, Latina(o)s lost ground in representation on corporate boards. Learn how the Latino Corporate Directors Association (LCDA) is working to change the corporate governance landscape by bringing to light performance data. What companies are adding Latina(o)s to their boards, and who is not? You won't want to miss the key findings, trends, insights, and conversations.
Speakers:
Esther Aguilera, President & CEO, LCDA
Moderator: Contessa Brewer, CNBC Correspondent
Homeownership: U.S. Latinos Leading the Way … Again
NAHREP National President, Sara Rodriguez, shares data from the State of Hispanic Homeownership Report and presents NAHREP’s original short film
Speakers: TBA
Fireside Chat with Craig Menear, Chairman and CEO, The Home Depot
In an in-depth conversation with Craig Menear, you will hear what it is the CEO of one of the fastest growing retailers in America thinks about every day. This is an intriguing story of how a company is continuously evolving itself by understanding who its customers were, are, and will be, as they continue to grow year after year in this New Mainstream Economy.
Speakers:
Craig Menear, Chairman and CEO, The Home Depot
Sol Trujillo, Co-Founder L’ATTITUDE
Morgan Stanley
Are you worried about the risk of inflation? Commodities can be the solution you are looking for.
The investment landscape today is a minefield. Stocks keep reaching all-time highs and bond rates keep reaching all-time lows. Investors biggest challenge is how to continue to take advantage of a market that keeps generating attractive returns, but avoid some of the inherent risks that come from buying at the currently expensive price levels. We believe that investors have overlooked commodities for a long time, and Investing in commodities today can help investors diversify their portfolios and help to protect their wealth against the risk of inflation. During this session we want to help you think about the opportunities and challenges going forward, and provide you with some ideas so that you can take advantage of all the benefits of investing in this exciting asset class.
Speakers:
Juan Mier, CFA – Vice President, Multi Asset Investment Management
Meeting Room:Golden AV
Morgan Stanley
Invest in the Future with Megatrends
The modern world is changing at the speed of innovation. Most major economies including the new mainstream economy are undergoing powerful shifts in their demographic profiles, while resource scarcity and climate change are coming under greater scrutiny. Rapid urbanization is pulling in significant investments and changing consumer behavior, especially in high-growth emerging economies. At the same time, the increasing use of technology is redefining business models in a host of industries and unleashing widespread disruption. These forces, which we call Megatrends, are giving rise to a new set of powerful investment themes that are changing the way we invest, the way that companies act, and our personal and professional routines for decades to come. Come hear from experts and learn about Megatrends you can invest in as a new or experienced investor.
Speakers:
Benjamin Souza, Managing Director and Latin America Fixed Income Strategist
Meeting Room:Old Town A/B
Venture Capital Roundtable
Location: Hill Crest A-D
Match-Up Fireside Chat: Latinas Leading the Way
Latinos are starting businesses at faster rates than the national average and Latinas represent 40% of those started. Yet Latinas receive less than 0.5% of venture funding. Hear from leading Latinas who are making waves and changing the landscape.
Speakers:
Noramay Cadena, Supply Change Capital
Marisela García Márquez, KiwiTech
Rocio Medina van Nierop, Latinas in Tech
Moderator:
Lyanne Alfaro, Nasdaq
Meeting Room: La Jolla
Home Depot Pro Session Roundtable
Location: Cortez Hill
Reflecting on 2020 and Moving Forward
Reconnect with last year’s LATINXT recipients Alexa Mansour and Rhenzy Feliz as they reflect on what has happened since last year’s event, what exciting news they have to share, and help celebrate this year’s LATINXT honorees.
Speakers:
Alexa Mansour, Actor, The Walking Dead: World Beyond
Rhenzy Feliz, Actor, Encanto
53 Million and One
Jerry Ascencio revives his one man show about his success as an immigrant in America. 53 Million and One first premiered in 2015 and was performed more than 50 times over the next two years.
Latino Leaders Dinner and Roundtable
Location: Bayview