Lilliana Vazquez

Emmy-winning host and tv personality Lilliana Vazquez is a trailblazing interviewer, style expert and author. The enterprising star has curated an inspiring career that began from a small blog to being seen by millions daily on numerous platforms.

At barely five feet tall, Vazquez brings a larger than life presence to everything she does – her upbeat personality and approachable style combined with her natural ability to connect with audiences have made her a household name. Vazquez was the host of E! Entertainment’s daily morning shows E! News and Pop of the Morning, the first and only Latina to hold the role in the show’s 30 year history. Today, Lilliana has her sights set on the future of the industry as she leads a new team as both producer and host for E’s newest show, Pop on Peacock, produced exclusively for NBC’s Peacock streaming service.

For the previous five years Vazquez was a regular contributor on TODAY where she shared her experiences and expertise with millions of viewers each week, covering the latest in technology, business, travel, entertainment, and lifestyle. As a correspondent for “Access Daily” and “Access Hollywood”, she brings wit and passion to Hollywood’s most watched red carpets, from the Oscars to the Golden Globes, and gives viewers entree into the lives of the biggest names in entertainment including Julia Roberts, Jennifer Lopez, Robert De Niro, Charlize Theron and Garth Brooks. Whether as a panelist or style expert, she’s a go-to personality for a breadth of entertainment shows.

Vazquez has always been at the forefront of digital media. In 2008, she launched her bargain- hunting blog,, where she offered innovative ideas on how to shop smart along with a fresh perspective on fashion. To mark the 5th anniversary of the blog, Vazquez released the ultimate bargain-hunting guidebook, The Cheap Chica’s Guide to Style: Secrets to Shopping Cheap and Looking Chic (Penguin). More recently she founded, where Vazquez and her team of tastemakers share the best shopping, trends, and inspiration to help consumers live their most stylish life, effortlessly. Last year, in a partnership with Kohl’s, she launched The OuVit Bar, a new guided in-store shopping experience featuring hand-picked looks curated by Vazquez for every occasion. Born and raised in Fort Worth, Texas to a Puerto Rican father and Mexican mother, Vazquez is first-generation Latinx who radiates gratitude for the dedication and sacrifices that her family made for her. Among the first in her family to a1end college, her parents insisted on investing in her early education, paving the way for her to earn a full academic scholarship at The George Washington University, where she earned a double-major in international business and entrepreneurship.

Focusing her charity efforts on community organizations, Vazquez is most actively involved with the Hispanic Federation, the nation’s premier Hispanic nonprofit organization seeking to support in-need families and advocate on issues such as education, health, immigration, and economic empowerment. She also embraces and welcomes her responsibility as a role model for others in the Latinx community who aspire to work in fashion and entertainment.